Last week was one of the most exciting times of my internship so far because everything focused on this year’s North American International Autoshow at Cobo Center, Detroit. I had the opportunity to meet one of our clients at their Hospitality Suite during industry preview days and explored the show after. It was very nice to meet the HELLA team who explained their high-tech safety systems and their lightening technologies to me, provided to a several number of popular cars like Audi, Mercedes or Cadillac. After lunch I visited the BASF booth, because I was interested in what they were presenting to journalists and key industry people. After a cup of coffee and a nice talk to one of the European Sales Managers, I entered the auto show and felt like a child running from one luxury car to another outstanding vehicle, sitting inside, checking out some electronic devices, skipping to the next. All day long I was dreaming about...
This blog is a communications platform for all former, current and future AutoCom interns to share their thoughts and experiences before, during and after their internship. AutoCom is a public relations firm based in Bloomfield Hills, Michigan. The agency provides public relations counsel to businesses in the global automotive industry.